Communication is considered a lifeline for every
organisation, such as how an organisation shares its voice, image and story
with the targeted audience.
Similarly, effective internal communication is crucial for
running a business smoothly and communicating the culture of your company to
your employees.
Internal communications can take numerous forms, either
done by means of emails, newsletters, or intranet. But when there is some
important information or news to be conveyed, it should always be communicated
in person. Conducting monthly meetings is the best way to keep everyone updated
with the company’s progress.
A good internal communication comprises of:
· Clear and objective communication
· Jargon free language
· Reliable and standard communication
· Two way communication
· Verbal, non verbal and written communication
· An open medium
Following are some reasons why internal
communication is important in an organisation:
· Fuelling motivation
One of the main reasons of having internal communication
is to fuel inspiration among your employees. Developing a reasonable and legit
corresponding process in a workplace environment can go far in ensuring that
the employees are inspired and devoted towards the organisation.
Having your employees in the basic decision making
processes or keeping them educated on the company’s activities will boost
loyalty, build shared trust, increase job retention and customer benefit
levels.
·
Employee
Satisfaction
Internal communications
tend to strengthen a company’s goals, objectives and values. It helps the
employees in becoming more responsible and mindful of their role in the
company’s progress.
With a reasonable
comprehension of how their work impacts the general accomplishment of their
organisation, employees discover their importance and feel valued in the
company.
For instance, if your
company is going through some cash flow issues, discuss it with your employees.
Further, you can also ask them to seek cash flow
finance and other alternative solutions that could help the
company overcome the issue.
· A tool to
improve HR practices
Internal communication not only serves in getting
different divisions function in harmony, but also helps company retain its
talent. Intentionally and deliberately planned communication is the bedrock of
every great human resource management practice.
Even the most employee-friendly policies may neglect to
have a desirable effect unless the employees are instructed about them and
their advantages. Unless you convey to your employees loud and clear, that you
nurture their prosperity and are similarly open to receiving their feedback,
your human resource administration is incomplete.
A two-way flow of communication is totally essential to
guarantee employee well-being.
· Team building
Effective internal team building policies can help a
company in improving employee morale. When employees attend face-to-face
meetings on a regular basis, they tend to remain connected with one another.
When all the employees are on the same
page about objectives, client tasks or changes in the organisation, they can
work more effectively as a unit. A good internal communication plan can enable
staff to remain engaged, inspired and on track.
Ways to Enhance Internal Communications
Open and direct communications are considered as the heart
of every workplace. It helps promote a sense of trust among employees and also
creates a strong connection between the employer and the employees.
Following are some considerations that one must keep in
mind that will help you design an optimal process of internal communication:
Encourage people to speak up: Whether it is about expressing issues or
sharing opinions, employees are the core of internal communications strategy.
Design the right channels such as grievance redressal forums, idea sharing jams
and shared learning spaces. It will help in communicating the ideas and
resolving issues easy and quick.
Encourage information sharing: Creating an online platform for all
employees where they can share valuable data. This will help spread company
news, new activities and experiences with everyone. It will also allow the
employees to learn and develop skills from their co-workers.
Notice boards: It sounds like an old tradition but having this tradition
of notice board can create enchantment for internal communications. Regardless
of whether it is utilised as an indication of upcoming meetings, a place to
publicise organisation social events, or a place to covey safety notices – a
notice boards can be an extraordinary method for sharing data.
Online Project Management Tools: There are numerous types of online
tools that can be used to encourage communication. These tools can enable
monitoring a project and its progress. This way, everyone knows what is
completed how much of the project is remaining.
